This book is designed for students of Management Education to provide them a thorough understanding of Economic concepts, methodologies and the economic environment influencing managerial decisions.
All concepts and basic principles are explaines mathematically with cases. All the questions and cases reinforce a deeper understanding of the concepts in all chapters.
The following are the salient features of the book:
* Adequate number of numerical problems requiring application of differentiation and calculus are part of most of the chapters.
* Cases and Caslets are given with the appropriate topics.
* Diagrammatical exposition of concepts are tabulated and explained properly
* The language of book is simple and self-explanatory.
* Neoteric trends in the areas of Cost, Pricing and National Imcome have been given due weightage.
* Concepts are diagrammatically exposed in a elegant manner.